Understand, learn, and progress with AI applied to sales.
Discover our articles on B2B prospecting, automation, and artificial intelligence applied to sales.
Practical resources to grow your business, one lesson at a time.







































Learning to prospect
Thanks to the Scal-AI experience
How to successfully close your B2B meetings
A well-prepared meeting helps clarify needs, overcome objections, build commitment, and increase closing rates in B2B.
How to structure a CRM for effective prospecting
A well-structured CRM (Customer Relationship Management) system improves data quality, automates prospecting, and increases B2B conversions.
How to scale your prospecting without losing personalization
Scale your prospecting with AI, automation, and segmentation while maintaining a personalized and effective approach for each prospect.
How to prospect effectively by email?
Effective email prospecting relies on precise targeting, a personalized message, a clear value proposition, and a structured follow-up strategy.
Reaching out to a prospect without annoying them
A structured sales follow-up process increases conversion rates, maintains prospect engagement, and prevents lost opportunities.
Optimize your sales pipeline for better results
A structured pipeline reduces lost opportunities, accelerates sales cycles, and improves visibility into sales performance.
How to re-engage an inactive prospect without being pushy
A structured, spaced-out, value-oriented follow-up allows you to reactivate a silent prospect while preserving the relationship and commercial image.
How is AI transforming B2B prospecting?
AI is transforming B2B prospecting by automating sequences, enriching data, detecting purchase intent, and increasing conversions.
How AI reduces the cost per lead in B2B prospecting
AI reduces the cost per lead through intelligent scoring, targeted automation, and continuous optimization of sales performance.
Train yourself or your teams in AI prospecting
E-learning and in-person programs to master AI, automate your prospecting, and stabilize your pipeline.
E-learning for self-employed workers and freelancers
In just two days, set up your 24/7 AI sales rep and automatically generate your first appointments.
12 practical modules
Case studies & tools
Access to the community
We train your teams in-house
We support your sales teams in integrating AI and automating prospecting.
In-house workshops
Intensive boot camps
Measurable impact on your KPIs
The team behind your prospecting
They have already transformed their prospecting
"The training is very well structured! I consolidated my basic knowledge and was able to delve deeper into more advanced topics, such as automation with AI and optimizing multichannel strategies."
"I really enjoyed the section on vocabulary and structuring KPIs and personas. These concepts, combined with AI strategies and copywriting techniques, provide concrete tools for improving my prospecting."
"The approach to prompting is a real game changer! Understanding how to structure my prompts and automate certain tasks has saved me valuable time."







































Frequently asked questions
We have tried to answer your most frequently asked questions in our FAQ.
No. Here, there are no endless slides or abstract theory.
The webinar is designed to be 90% practical (10% theoretical) and actionable.
In two hours, you will see live demos, understand how to set up your automated prospecting system, and leave with concrete deliverables: defined ICP, ready-to-use lead base, personalized AI sequences.
The goal is not to sell you a dream, but to give you a method that you can apply the very next day.
Yes, because the method is not set in stone.
Whether you are a freelancer, self-employed, a small business owner, a salesperson, or even changing careers, the approach can be adapted to your situation.
AI allows you to customize your sequences according to your persona, your offering, and your sector. You don't leave with a "standard template" that everyone uses, but with a customizable method that fits your objectives and your target customers.
Absolutely. The webinar and comprehensive training course have been designed for people who have no technical skills to begin with.
No need to code, no need to master 10 complex tools. Everything is guided step by step: you learn how to set up your tools, use AI to write your messages, and connect the different elements without feeling lost. If you know how to use a computer and send an email, you have the required level.
The system is designed to be quick to set up. It takes 2×7 hours (the equivalent of two intensive days) to install your AI sales rep and get it up and running.
Then, your pipeline runs continuously. You no longer need to spend your evenings prospecting or manually following up.
The result: hours saved each week and less stress. It's a short-term investment for long-term freedom.
This is a real concern, which is precisely why we have included deliverability and GDPR management in the program.
You will learn how to warm up your addresses with Lemwarm, manage your mailing volumes, and comply with legal best practices. Everything is designed to ensure that your messages arrive in the inbox, not in spam.
This allows you to avoid common mistakes that ruin prospecting efforts and start off on a sound and reliable footing.
Yes, and that's the whole point of this approach.
Many learners start seeing their first appointments fall into place within three weeks of setting up the system.
Because AI helps you hyper-personalize your messages, your response rates are much better than with traditional approaches. You don't have to wait months to see if it works: you can quickly fill your calendar with qualified prospects.
The webinar is 100% free and without obligation. You'll already walk away with something valuable.
Then, if you want to go further and fully implement your AI sales rep, you'll have access to the complete training course for €449.
Webinar participants often benefit from a special 24-hour rate and exclusive bonuses (AI scripts, free coaching). So you're a winner even if you don't sign up for the training course right away.
Yes. The Scal-AI approach relies solely on LinkedIn, emails, and AI.
You don't need to invest in paid advertising to generate your first customers.
This is precisely one of its strengths compared to other strategies: you can set up your system at virtually no cost and get quick results without relying on a large marketing budget.
An agency can do the work for you, but that means dependency and high monthly costs (often several thousand euros).
With Scal-AI, you stay in control, build your skills, and set up a system that belongs to you.
In other words, you're not paying for a one-off service, you're investing in a sustainable and replicable method. It's the difference between hiring an external salesperson and creating an internal one who will stay with you for life.
If you can't attend live, you'll receive the replay.
But please note: exclusive bonuses (AI scripts, special discounts) are only available to live participants.
So it's best to set aside your Sunday evening, because it's during the live event that you'll be able to ask questions, watch demos, and enjoy the collective energy.


