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Understand, learn, and progress with AI applied to sales.
Discover our articles on B2B prospecting, automation, and artificial intelligence applied to sales.
Practical resources to grow your business, one lesson at a time.
Learning to prospect
Thanks to the Scal-AI experience
LinkedIn: Detecting Buy Signals in Real Time
Detect real-time buying signals to automate LinkedIn prospecting: visits, posts, and job title changes to reach out at the right time.
Automating LinkedIn Lead Generation: InMail vs. Direct Message
InMail vs. Direct Messages for LinkedIn Lead Generation Automation: A Comparison of Response Rates, Costs, and Use Cases to Help You Choose the Right Format.
Measuring and Optimizing Your Automated Lead Generation System
KPIs, dashboards, A/B testing: A guide to measuring and continuously improving the performance of your automated lead generation system.
B2B Lead Generation: From Automated Nurturing to Qualification
From automated nurturing to lead qualification in B2B lead generation: sequences, scoring, maturity signals, and taking sales action at the right time.
AI in Sales Prospecting: Fine-Tuning vs. Large-Scale Prompting
Fine-tuning vs. prompting for AI-powered sales prospecting: Which approach should you choose to personalize B2B messages at scale, and what tools should you use?
LinkedIn Events: Turning It Into a B2B Lead Generation Machine
Using LinkedIn Events in LinkedIn lead generation automation: create, promote, and leverage attendees to fuel your B2B sales pipeline.
Cold Calling and AI: Automating Telemarketing
Gong.io, power dialing, scripts, multichannel sequences: Automate and optimize your B2B cold calling with AI without losing the human touch.
B2B Sales Prospecting: Targeting High-Growth Startups
Identifying and approaching high-growth startups in B2B sales prospecting: indicators, timing, channels, and messages tailored to these targets.
B2B Lead Generation: Partnerships and Co-Marketing
Generating B2B leads through partnerships and co-marketing without cold calling: types of partnerships, co-creation formats, and activation strategies to grow your pipeline.
Train yourself or your teams in AI prospecting
E-learning and in-person programs to master AI, automate your prospecting, and stabilize your pipeline.
E-learning for self-employed workers and freelancers
In just two days, set up your 24/7 AI sales rep and automatically generate your first appointments.
12 practical modules
Case studies & tools
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We train your teams in-house
We support your sales teams in integrating AI and automating prospecting.
In-house workshops
Intensive boot camps
Measurable impact on your KPIs
The team behind your prospecting
They have already transformed their prospecting
"The training is very well structured! I consolidated my basic knowledge and was able to delve deeper into more advanced topics, such as automation with AI and optimizing multichannel strategies."
"I really enjoyed the section on vocabulary and structuring KPIs and personas. These concepts, combined with AI strategies and copywriting techniques, provide concrete tools for improving my prospecting."
"The approach to prompting is a real game changer! Understanding how to structure my prompts and automate certain tasks has saved me valuable time."
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