Understand, learn, and progress with AI applied to sales.
Discover our articles on B2B prospecting, automation, and artificial intelligence applied to sales.
Practical resources to grow your business, one lesson at a time.
Learning to prospect
Thanks to the Scal-AI experience
Database: a decisive lever for your results
A targeted, enriched, and up-to-date database improves deliverability, increases response rates, and maximizes the effectiveness of your prospecting campaigns.
Implement an effective lead nurturing system
Nurturing allows you to maintain contact with immature leads through targeted content, regular follow-ups, and effective automation.
The art of effectively qualifying a prospect
Qualifying a prospect allows you to identify the fit, measure the real need, prioritize the right opportunities, and increase the conversion rate in B2B.
AI at the service of Key Account Management
AI and key account management: predictive analytics, automated tracking, and advanced personalization to boost customer value in B2B.
Optimizing your appointment scheduling in B2B prospecting
Optimizing appointment scheduling requires tailored communication, good timing, and structured follow-ups to convert interest into business opportunities.
Optimizing your time to perform well in prospecting
Structured time management allows salespeople to focus on high-value tasks, reduce stress, and improve their results in the long term.
Signals of intent: the compass of the B2B salesperson
Signals of intent transform B2B prospecting by guiding sales representatives using behavioral data and the right timing for engagement.
The best LinkedIn automations in 2025
Effective LinkedIn automation saves time, increases engagement, and generates more qualified leads without the risk of being blocked.
The best techniques for effectively qualifying a lead
A structured qualification process allows you to identify the right prospects, assess their maturity, and maximize sales effectiveness throughout the sales cycle.
Train yourself or your teams in AI prospecting
E-learning and in-person programs to master AI, automate your prospecting, and stabilize your pipeline.
E-learning for self-employed workers and freelancers
In just two days, set up your 24/7 AI sales rep and automatically generate your first appointments.
12 practical modules
Case studies & tools
Access to the community
We train your teams in-house
We support your sales teams in integrating AI and automating prospecting.
In-house workshops
Intensive boot camps
Measurable impact on your KPIs
The team behind your prospecting
They have already transformed their prospecting
"The training is very well structured! I consolidated my basic knowledge and was able to delve deeper into more advanced topics, such as automation with AI and optimizing multichannel strategies."
"I really enjoyed the section on vocabulary and structuring KPIs and personas. These concepts, combined with AI strategies and copywriting techniques, provide concrete tools for improving my prospecting."
"The approach to prompting is a real game changer! Understanding how to structure my prompts and automate certain tasks has saved me valuable time."
Frequently asked questions
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