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Understand, learn, and progress with AI applied to sales.
Discover our articles on B2B prospecting, automation, and artificial intelligence applied to sales.
Practical resources to grow your business, one lesson at a time.
Learning to prospect
Thanks to the Scal-AI experience
Email Deliverability: A Guide to Avoiding the Spam Folder
SPF, DKIM, domain warm-up, and email volume: everything you need to set up to ensure your marketing emails reach the inbox and generate responses.
B2B Sales Prospecting: Adapting Your Strategy During a Crisis
How to Adapt Your B2B Sales Outreach During a Crisis: Prioritize the Right Accounts, Shorten Sales Cycles, Tailor Your Message, and Maintain Your Pipeline.
Cold Email Deliverability: A Comprehensive Warm-Up Protocol for 2026
2026 Warm-up Protocol: Schedule, volumes, and tools (Lemwarm, Mailreach, and Warmbox) to build a strong sender reputation for cold email deliverability.
Cold email deliverability: avoiding spam traps and getting off blacklists
Spam traps, honeypots, Spamhaus, Barracuda: Understanding these threats to your cold email deliverability, how to avoid them, and what to do if your domain is blacklisted.
Cold Email Deliverability: Understanding and Improving Your Sender Score
Sender score, sender reputation, SPF, DKIM, DMARC: Understanding the factors that determine your cold email deliverability and how to improve your score over the long term.
Clay, Lemlist, n8n: the no-code automated lead generation stack
Learn how to integrate Clay, Lemlist, and n8n to automate your B2B lead generation from start to finish. Data enrichment, multichannel activation, CRM orchestration: the complete guide—no coding required.
Qualification, follow-ups, and closing: steering the decision-making process in a complex B2B environment
Qualification, follow-ups, and closing drive the B2B decision-making process, transforming initial interest into a secure commitment and sustainable sales performance.
CRM, lead nurturing & sales pipeline: Structuring the sales process in B2B prospecting
CRM, lead nurturing, and the sales pipeline provide the framework for business continuity in B2B, transforming interactions into relationship-building and sustainable opportunities.
Management & Performance: Structuring a Targeted, Measurable, and Sustainable B2B Sales Initiative
This approach transforms B2B lead generation into a measurable, data-driven system capable of linking actions, performance, and sustainable growth.
Train yourself or your teams in AI prospecting
E-learning and in-person programs to master AI, automate your prospecting, and stabilize your pipeline.
E-learning for self-employed workers and freelancers
In just two days, set up your 24/7 AI sales rep and automatically generate your first appointments.
12 practical modules
Case studies & tools
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We train your teams in-house
We support your sales teams in integrating AI and automating prospecting.
In-house workshops
Intensive boot camps
Measurable impact on your KPIs
The team behind your prospecting
They have already transformed their prospecting
"The training is very well structured! I consolidated my basic knowledge and was able to delve deeper into more advanced topics, such as automation with AI and optimizing multichannel strategies."
"I really enjoyed the section on vocabulary and structuring KPIs and personas. These concepts, combined with AI strategies and copywriting techniques, provide concrete tools for improving my prospecting."
"The approach to prompting is a real game changer! Understanding how to structure my prompts and automate certain tasks has saved me valuable time."
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