Understand, learn, and progress with AI applied to sales.

Discover our articles on B2B prospecting, automation, and artificial intelligence applied to sales.

Practical resources to grow your business, one lesson at a time.

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Learning to prospect

Thanks to the Scal-AI experience

Lead scoring: Automatically qualify your leads with AI

Learn how to automate lead scoring with AI to prioritize your prospects, reduce qualification time, and focus your sales team on high-potential leads.

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AI-powered sales prospecting: Prompt GPT-4 and Claude to generate leads

Using GPT-4o and Claude for AI-powered sales prospecting: structures, variables, and examples for generating B2B messages that convert.

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B2B Sales Prospecting: Adapting Your Strategy During a Crisis

How to Adapt Your B2B Sales Outreach During a Crisis: Prioritize the Right Accounts, Shorten Sales Cycles, Tailor Your Message, and Maintain Your Pipeline.

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Cold Email Deliverability: A Comprehensive Warm-Up Protocol for 2026

2026 Warm-up Protocol: Schedule, volumes, and tools (Lemwarm, Mailreach, and Warmbox) to build a strong sender reputation for cold email deliverability.

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B2B Lead Qualification: Prioritizing Your Opportunities

B2B lead qualification allows you to prioritize prospects, improve the quality of the sales pipeline, and focus sales efforts.

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B2B Sales Pitch: Structuring and Persuading

The pitch and the B2B sales proposal help clarify the value of the offering and make it easier for the prospect to make a decision.

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B2B Objections: Overcoming Barriers Without Pushing the Sale

The B2B sales closing process helps turn a lead into a customer decision by securing the final stages of the sales cycle.

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B2B Sales Follow-ups: Keeping the Momentum Going

B2B sales follow-ups help maintain communication with prospects and move opportunities forward in the sales cycle.

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Handling B2B Objections: Securing the Decision

Handling objections in B2B sales helps clarify barriers, build confidence in the decision, and move sales opportunities forward.

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Do it yourself

Train yourself or your teams in AI prospecting

E-learning and in-person programs to master AI, automate your prospecting, and stabilize your pipeline.

E-learning for self-employed workers and freelancers

In just two days, set up your 24/7 AI sales rep and automatically generate your first appointments.

  • 12 practical modules

  • Case studies & tools

  • Access to the community

Discover the Scale-AI training program

We train your teams in-house

We support your sales teams in integrating AI and automating prospecting.

  • In-house workshops

  • Intensive boot camps

  • Measurable impact on your KPIs

Train my teams

The team behind your prospecting

Chloe Einhorn

CEO Scal·ia

Elodie Hoarau

Growth Expert

Agathe Morand

Growth Expert

Nazanin Hosseini

Marketing Manager

Samuel Tibi

Growth Expert

Antonin Gremeaux

CRM Expert

Juliette Faivre

Growth expert

Etienne Leblan

Growth expert

Chloe Einhorn

CEO Scal·ia

Elodie Hoarau

Growth Expert

Agathe Morand

Growth Expert

Nazanin Hosseini

Marketing Manager

Samuel Tibi

Growth Expert

Antonin Gremeaux

CRM Expert

Juliette Faivre

Growth expert

Etienne Leblan

Growth expert

They have already transformed their prospecting

"The training is very well structured! I consolidated my basic knowledge and was able to delve deeper into more advanced topics, such as automation with AI and optimizing multichannel strategies."

Sofiane Bouhali

Offcarbon

"I really enjoyed the section on vocabulary and structuring KPIs and personas. These concepts, combined with AI strategies and copywriting techniques, provide concrete tools for improving my prospecting."

Alexander Douglas

Smarty

"The approach to prompting is a real game changer! Understanding how to structure my prompts and automate certain tasks has saved me valuable time."

Lucas Fischer

InnovUp

Frequently asked questions

We have tried to answer your most frequently asked questions in our FAQ.

Isn't this still a completely theoretical webinar?
Is it really suitable for my business?
I'm not technical, will I be able to do it?
How long does it actually take?
What if my emails end up in spam?
Will I get results quickly?
How much does it cost after the webinar?
Does it work without an advertising budget?
Why choose Scal-AI over an agency?
What happens if I don't have time to attend the webinar?